Privacy Policy
Privacy Policy
This policy explains what information Wise Law LLC, doing business as Wise & Associates in Louisville, Kentucky, and Wise Law in Nashville, Tennessee, collects through www.wiseafl.com, how it is used, and the choices you have. The firm does not sell your personal information.
Last updated: September 28, 2026
1. Using this website does not create an attorney-client relationship
Information you send through this website, including through the booking calendars or the chat and text widget, does not create an attorney-client relationship. An attorney-client relationship is formed only by a signed engagement agreement. Please do not send confidential details about your case through the website before you have spoken with an attorney.
2. Information you give us
- Booking a consultation. When you book through the online calendars, we collect your name, phone number, email address, the office and time you choose, and anything you type into the booking form.
- Chat and text messages. When you use the chat and text widget, we collect your name, phone number, email address, and the messages you send.
- Phone calls. When you call either office, we keep a record of the call and the information you share.
The booking calendars and the chat and text widget are provided by LeadConnector, which stores this information on our behalf.
3. Information collected automatically
Like most websites, this site uses cookies, pixels, and similar tools that collect information such as your IP address, browser and device type, the pages you visit, how you arrived at the site, and actions you take, such as clicking a phone number or booking a consultation. When you first visit, a cookie banner lets you accept, reject, or choose which of these tools run. These tools are provided by the following companies:
- Google (Google Analytics, Google Tag Manager, and Google Ads): to measure site traffic and advertising results. When you arrive from a Google ad, Google may show a forwarding phone number so calls from the ad can be measured; Google receives call details such as the calling number, time, and length.
- Meta (Facebook and Instagram), LinkedIn, and The Trade Desk: to measure advertising and to show our ads to people who have visited this site.
- Untitled: to build advertising audiences for our programmatic (demand-side platform) advertising and for our email marketing. Untitled may match your browser or device with other identifiers, such as an email address, using data from its own partners, including when you have not given that information to us directly. Untitled runs only if you choose to allow email marketing in our cookie banner.
4. How we use information
- To schedule and prepare for consultations and respond to your messages
- To send appointment confirmations and reminders
- To operate, secure, and improve the website
- To measure and improve our advertising, including showing our ads on other websites and apps
- To send marketing emails about the firm's services
- To comply with legal and professional obligations
5. Text messages
If you give us your mobile number and consent to text messages, we may text you about your inquiry or appointment. Message and data rates may apply. Reply STOP to opt out at any time. We do not share mobile numbers or text messaging consent with third parties or affiliates for their marketing or promotional purposes.
6. How we share information
We do not sell your personal information. We share information only:
- With service providers that operate the website, calendars, chat and text messaging, analytics, advertising, and email marketing tools listed above
- When required by law, court order, or the rules governing the practice of law
- To protect the rights, safety, or property of the firm, our clients, or others
- With your permission
7. Your choices
- Cookie settings: Use the cookie banner, or the Cookie settings link at the bottom of every page, to turn analytics, advertising, and email marketing tools on or off at any time. You can also block or delete cookies in your browser settings.
- Google: You can manage Google ad personalization at adssettings.google.com and opt out of Google Analytics with Google's browser add-on.
- Other advertising: You can manage ad preferences in your Meta and LinkedIn account settings, and opt out of interest-based advertising from participating companies at optout.aboutads.info.
- Marketing emails: Every marketing email includes an unsubscribe link. You can also call either office to be removed.
- Texts: Reply STOP to any text message.
8. Security and retention
We use reasonable administrative and technical safeguards to protect information, but no method of transmission over the internet is completely secure. We keep information as long as needed for the purposes described in this policy and as required by law and professional rules.
9. Children
This website is not directed to children under 13, and we do not knowingly collect personal information from them.
10. Changes to this policy
We may update this policy. The date at the top shows when it was last changed.
11. Contact
For questions about this policy or to ask about the information we hold about you, call or write to us:
Wise & Associates, 303 Middletown Park Pl, Suite G, Louisville, KY 40243 · (502) 618-0000
Wise Law, 4235 Hillsboro Pike, Suite 300, Nashville, TN 37215 · (615) 208-9190
See also our Terms of Use.